Ford rehires ‘gray beard’ engineers after AI falls short | TechCrunch
–:–:–:–
The first StrictlyVC of 2026 hits SF on April 30. Tickets are going fast. Register now.
Founder Summit ticket savings of up to $190 end June 26. Join 1,000+ founders and VCs for all-day bootcamp. REGISTER NOW.
Close
SearchSubmit
Site Search Toggle
Mega Menu Toggle
Topics
Latest
AI
Amazon
Apps
Biotech & Health
Climate
Cloud Computing
Commerce
Crypto
Enterprise
EVs
Fintech
Fundraising
Gadgets
Gaming
Government & Policy
Hardware
Layoffs
Media & Entertainment
Meta
Microsoft
Privacy
Robotics
Security
Social
Space
Startups
TikTok
Transportation
Venture
More from TechCrunch
Staff
Events
Startup Battlefield
StrictlyVC
Newsletters
Podcasts
Videos
Partner Content
TechCrunch Brand Studio
Crunchboard
Contact Us
In Brief
Posted:
12:05 PM PDT · June 28, 2026
Image Credits: Bloomberg / Getty Images
Anthony Ha
Ford rehires ‘gray beard’ engineers after AI falls short
Ford executives said they have hired 350 veteran engineers — some of them were former employees, while others had been working at suppliers — after artificial intelligence and automated systems failed to deliver the desired quality level.
Bloomberg reports the company’s chief operating officer Kumar Galhotra told journalists that Ford had been “relying more and more on automated quality systems” with disappointing results. So the company “brought back technical specialists,” and those specialists “hunt for failure points before a part ever reaches the plant floor.”
Charles Poon, Ford’s vice president of vehicle hardware engineering, added, “Mistakenly we thought that by just introducing artificial intelligence and ingesting the design requirements that we had, that that would produce a high-quality product.”
To be clear, this doesn’t mean Ford is abandoning its AI plans entirely. Instead, it’s using the rehired employees — referred to as “gray beard” engineers — to train younger staff and reprogram AI tools.
This rehiring seems to be paying off, with Ford anticipating that it will lead to $1 billion in reduced costs this year. The automaker also claimed the top spot among mainstream brands in the JD Power Initial Quality Survey released this week.
Topics
AI, Ford, Transportation
November 4
Boston
Last chance to save up to $190 on TechCrunch Founder Summit. Join 1,000+ founders and VCs at all stages for real-world scaling insights and connections that move the needle.
Savings end June 26, 11:59 p.m. PT .
REGISTER NOW
Newsletters
See More
Subscribe for the industry’s biggest tech news
TechCrunch Daily News
Every weekday and Sunday, you can get the best of TechCrunch’s coverage.
TechCrunch Mobility
TechCrunch Mobility is your destination for transportation news and insight.
Startups Weekly
Startups are the core of TechCrunch, so get our best coverage delivered weekly.
StrictlyVC
Provides movers and shakers with the info they need to start their day.
No newsletters selected.
Subscribe
By submitting your email, you agree to our Terms and Privacy Notice.
Related
Transportation
TechCrunch Mobility: All eyes on Tesla FSD
Kirsten Korosec
4 hours ago
AI
SoftBank’s CEO isn’t the only one with questions about Elon Musk’s orbital data center hype
Anthony Ha
23 hours ago
Latest in AI
In Brief
Ford rehires ‘gray beard’ engineers after AI falls short
Anthony Ha
31 minutes ago
AI
Why Wall Street thinks US memory maker Micron is the next Nvidia
Kirsten Korosec
5 hours ago
AI
SoftBank’s CEO isn’t the only one with questions about Elon Musk’s orbital data center hype
Anthony Ha
23 hours ago
© 2026 TechCrunch Media LLC.