SEO MCP — Connect AI Agents to Real SEO Data
SEO data your AI agent can actually inspect<br>SEO MCP turns real crawl data into clear action.<br>Connect an AI agent to your SEO projects, technical audits, links, images, uptime, and Core Web Vitals through the Model Context Protocol. Ask a question. Get an evidence-backed answer.<br>Connect SEO MCPRead the documentation<br>OAuth + PKCE23 focused toolsPermission-awareStructured output
SEO MCP<br>connected<br>Request<br>Find broken internal links in the latest crawl and prioritize the fixes.
Tools<br>list_projectslist_crawlslist_links
Audit complete<br>42 broken internal links across 17 source pages. Six navigation links affect 81% of crawled pages, so the agent surfaces them first and keeps the source URLs attached to every recommendation.
One connection, focused context<br>What does SEO MCP do?<br>SEO MCP gives compatible AI clients a standard, controlled way to retrieve SEO evidence from your projects. An agent can move from a broad question to exact project, crawl, page, link, image, uptime, and Core Web Vitals records without losing the context behind the answer.
01Connect<br>Authorize a compatible MCP client with your member account and the narrow mcp:use scope, so an AI agent can retrieve the SEO data your account is allowed to inspect.
02Ask<br>Describe an SEO outcome in plain language—such as finding 4xx pages, tracing broken links, or comparing releases—and let the client choose the structured tools.
03Verify<br>Review findings grounded in project, crawl, page, link, image, uptime, and Core Web Vitals records before turning them into a prioritized SEO action list.
Built for technical SEO work<br>From a site-wide signal to the exact page behind it<br>Broad summaries are useful, but verifiable records make SEO decisions safer. SEO MCP combines crawl-level context with precise filters, helping agents retrieve the URLs, links, images, and performance signals that explain a problem.
Technical SEO audits<br>Inspect HTTP status codes, title tags, meta descriptions, heading structure, canonicals, structured data, crawl depth, response times, and indexability signals in one evidence-backed audit. Use filters to move from a site-wide pattern to the exact URLs that need attention.
Link intelligence<br>Find broken internal and external destinations, review anchor context, and trace each link back to its source pages. Prioritize navigation fixes, recover internal link equity, and separate template-wide issues from one-off content errors.
Image SEO analysis<br>Filter crawled images by file size, format, HTTP status, missing alt text, and source page. Build a focused image SEO queue for accessibility, performance, and indexability improvements without sorting through an unbounded export.
Core Web Vitals<br>Bring LCP, INP, CLS, and related page-experience signals into the same workflow as crawl and on-page data. Compare affected URLs with their templates and technical findings so performance work has clear SEO context.
Crawl comparisons<br>Compare crawls or projects to identify new errors, resolved issues, URL changes, and regression patterns. Use the differences to explain release impact and turn a large crawl history into a prioritized technical SEO backlog.
Permission-aware actions<br>Start with read-only project and crawl analysis, with access checked against the authenticated member on every tool call. State-changing operations remain explicit and require a separate confirmation before high-impact work can proceed.
Practical SEO MCP examples<br>Ask for the outcome, not the export.<br>Each workflow starts with a question an SEO practitioner would actually ask, then turns that question into a traceable sequence of structured tool calls. Project and crawl context stays attached while the agent finds evidence and explains the next action.<br>Explore all workflows<br>01Diagnose a traffic-critical issue<br>“Find every 4xx page in my latest crawl, group the issues by impact, and show which URL patterns or templates should be fixed first.”<br>list_projects → list_crawls → list_pages
02Recover internal link equity<br>“Show broken internal links in my latest crawl, include their source pages and anchor context, and prioritize fixes that affect the most important site sections.”<br>list_links → get_link_sources
03Measure release impact<br>“Compare my two latest crawls, summarize resolved and new SEO issues, and explain the regressions that could affect organic visibility after the release.”<br>list_crawls → compare_crawls
04Build an image optimization queue<br>“List large images without alt text, include every page where each image appears, and group the results into an actionable image optimization queue.”<br>list_images → get_image_sources
Access with guardrails<br>Your account. Your projects. Explicit control.<br>Access is scoped to the authenticated member and checked on every call. The server directs agents to discover valid project and crawl identifiers instead of guessing, while state-changing operations stay separate from normal read-only SEO...