Pluralistic: Why businesses lie about AI (01 Aug 2026) – Pluralistic: Daily links from Cory Doctorow
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Why businesses lie about AI: Humoring the boss all the way into bankruptcy.
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Why businesses lie about AI (permalink)
Neoclassical economics assumes rationality. The corollary of, "If you're so smart, why aren't you rich?" is "you're rich, so you must be very smart!" Thus it is that many people assume that if powerful, well-compensated CEOs insist that "AI is changing everything," well then, AI must be changing everything.
But the evidence for this "changing everything" thesis is thin on the ground. Despite a global mania that has reduced the real, pressing need for digital sovereignty to the imaginary need to create "sovereign AI," no one can really articulate the case for "sovereign AI." If Donald Trump ordered Big Tech to turn off all of your country's chatbots tomorrow, nothing would change. Every one of your country's ministries and corporations would chug on with nary a hitch. Households, too, though perhaps a few of the younger members of those families would have to do their own homework again.
(Contrast this with what would transpire if Trump directed his tech giants to switch off your country's Office 365 access, or to brick your Android and iOS phones, or to killswitch your John Deere tractors. Your country would effectively cease to exist. If "digital sovereignty" means anything, it means doing something about this urgent fact):
https://pluralistic.net/2026/06/18/their-trillions-our-billions/#eyes-on-the-prize
The world is full of people who insist that "AI is changing everything" but who – when pressed – have to admit that what they mean is that they're pretty sure that AI will change everything. Eventually. After we allow it to consume all the planet's energy, carbon, water and financial resources.
Maybe.
(They're pretty sure.)
One person who's had a lot of opportunity to observe the shear between the stated business/AI situation and the real business AI situation is Nikhil Suresh from Hermit Tech, a consulting firm of "radically ethical data wizards" (that is, tech consultants). Suresh reports on his experience talking with hundreds of executives (and, more importantly, their subordinates) about what (if anything) AI is doing for business in an essay entitled "AI Mania Is Eviscerating Global Decisionmaking":
https://hermit-tech.com/blog/ai-mania-is-eviscerating-global-decisionmaking
Suresh has a good track record of writing trenchant, frank criticism of AI. You may know him from his 2024 essay, "I Will Fucking Piledrive You If You Mention AI Again":
https://ludic.mataroa.blog/blog/i-will-fucking-piledrive-you-if-you-mention-ai-again/
Or possibly from his "Contra Ptacek's Terrible Article On AI," a stinging rebuttal to Thomas Ptacek's widely read "My AI Skeptic Friends Are All Nuts":
https://ludic.mataroa.blog/blog/contra-ptaceks-terrible-article-on-ai/
While those are important pieces of critical AI realpolitik, none of them have the heft or urgency of "AI Mania Is Eviscerating Global Decisionmaking," whose thesis can be summed up with this passage from halfway through this 6,000-word article:
[W]e’re facing a coordination problem around executives being honest around the AI gains they’ve witnessed – if they co-operate, they keep their jobs. If they defect, they will possibly be fired by their embarrassed peers (who have now been implicitly called liars, cowards, or incompetents) and then replaced with someone that will toe the line anyway. If they could all admit the truth at once there might be some hope, but there is no way to coordinate that event.
In other words, corporate leadership is starting from the premise that AI has (or will) radically change the business, and they're working backwards from that premise to find the evidence to support this article of faith.
In support of this thesis, Suresh cites "hundreds" of conversations with execs and employees who spoke to him on the condition that he would "file the serial numbers" off their stories. These, combined with his own experience consulting for large, multi-billion-dollar companies make it clear that "AI mania" is an absolutely justifiable label for the state of AI in corporate circles.
Here are a few highlights from this morning's read – moments where I had to look away from my screen and read out a passage...