Refybe - Marketing Games
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Marketing Games
Turn play into profit with our 63 pre-built branded marketing games.
Create marketing games in your brand style
Design games in any style that perfectly fits your brand. With Refybe, you can launch engaging marketing games automatically optimized for mobile, tablet, and desktop.
Discover all games
Describe your marketing game idea and let our AI build it for you
Create AI-generated games with Refybe. Refybe also uses AI to generate content and provide daily, anonymized insights into your game’s performance.
AI Games
Add marketing games to your website
Publish your branded game for free in just 10 minutes. Embed it on your website or share it as a standalone mini-site via email and social media.
No technical skills required. Copy, paste, done.
CMS Integrations
GDPR-proof player management
Refybe helps you manage all campaign player data in one place. Stay GDPR-compliant with built-in guidance and easily export data to your CRM or ATS.
CRM Integrations
Embed your game into any CMS
Easily integrate a standalone game into your CMS and take full control of the participant experience!
Learn more
Turning play into profit
Stop focusing on campaign costs. Focus on lead value.
Most campaigns convert less than 2% of their visitors. Leading brands use our marketing games to boost conversion rates up to 63%. A newsletter subscriber places an average order of €30 in their first year. One hotel guest after a game activation is worth €90 in revenue.
63%
Lead conversion
Grows your sales pipeline
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237%
More social clicks
Increases website traffic
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147s
Play time
Boost brand visibility
48%
Cost reduction
Lower CPC from ad to lead
Receive € 10,- in credits!
Sign up now and instantly receive 100 free credits to explore everything Refybe has to offer.
Get started for free
How can Refybe supercharge your marketing?
Six powerful ways branded casual games will make your brand unforgettable
Brand Activation
Turn your brand into an experience. Fun, interactive games create strong emotional connections that stick.
App Downloads & Engagement
Boost app installs and open rates by offering exclusive in-app games your audience can’t resist.
Events & Trade Shows
Make your booth the highlight of the event. Engage visitors, spark conversations, and capture more leads effortlessly.
Always-On Campaigns
Stay top-of-mind all year. Keep your audience engaged with games that never stop performing.
Lead Capture & CRM Nurturing
Turn casual visitors into hot leads. Gamified experiences nurture prospects and fuel your sales pipeline.
Webshop & Store Engagement
Reward your audience with games that entertain, boosts sales and create lasting loyalty.
Upcoming marketing game campaign moments
Get tips and plan your next game campaign around these moments
17 Days
Summer Bank Holiday
25 Aug 2026
Bubble shooter: summer theme
20 Days
Back to school
28 Aug 2026
Quiz: how smart are you?
84 Days
Halloween
31 Oct 2026
Maze game: escape the haunted house
89 Days
Bonfire Night
5 Nov 2026
Click game: light the firework
95 Days
Singles' Day (11.11)
11 Nov 2026
Click game: fastest click wins
111 Days
Black Friday
27 Nov 2026
Wheel of fortune: win the discount
Find your perfect game in seconds
Not sure which marketing game to select? Our AI-powered Game Helper analyzes your campaign goals and target audience and recommends the perfect marketing games just for you.
AI-Powered Game Recommendations
50+ million data points
Instant Results
Try Game Helper
Case Studies
How KPN improved app loyalty by double digits in less than 6 months.
We strengthened app retention and accelerated new user growth for KPN by consistently offering new casual games, each with prize incentives to keep users coming back.
Read Case Study
How Samsung makes the introduction of new devices more playful at in-store events.
In collaboration with various creative agencies, we developed multiple marketing games that customers and influencers can play on newly launched Samsung devices to get a first hands-on experience.
Read Case Study
All Case Studies
Trusted by great brands
Spice up your game with powerful Add-ons
Refybe offers a powerful suite of plug-and-play add-ons designed to elevate your games with the essential features you need to engage, convert and comply to GDPR.
Email Notification
Code Check
Vouchers
Klaviyo
Salesforce
Hubspot
ActiveCampaign
Spotler Activate
Mailchimp
Confetti
Highscore
Countdown
Consent
Google Analytics
Game Audio
Greenhouse
Teamtailor
Workday
Lever
Zoho Recruit
Age Gate
Snow
Refresher
Markets
Refybe is used by professionals in various fields to create...